Product Development & Marketing
The folks at FirstQuintile have more than 30 years of expert engineering, marketing, project and product management in fields stretching from retail sales, satellites and space, medical devices and beyond!
Product development is the process of taking (conception through manufacturing) a product to market. It also covers renewing an existing product and introducing an old product to a new market. This includes identifying market needs, conceptualizing the product, building the product roadmap, launching the product, and collecting feedback.
Product marketing introduces these products to the consumer or customer, creates strategic messaging that elevates appeal and ultimately drives sales. Marketing actions may include exhibitions and trade shows, conferences, online advertising and social media strategies. Demonstrations – live and virtual – offer an excellent visual and hands on feel to showcase key features and unique selling proposition.
FirstQuintile can help:
- Identify market opportunities
- Identify customer problems
- Business Planning
- Define product capabilities and features
- Forecast Return on Investment (ROI)
- Recommend distribution strategies
- Recommend pricing strategies
- Define product positioning
- Create market or sales share projections
- Formulate overall marketing strategy
- Segment and analyze the business and help in formulating a future product development plan
- Maintain marketing, develop new product launch campaigns, produce training and sales materials like brochures, competitive database, price listing, sales letters, sales presentation, etc.
- Conduct market research to determine market requirements for existing and future products
- Analyze customer research, current market conditions and competitor information
- Develop and implement marketing plans and projects for new and existing products
- Determine and manage the marketing budget
- Deliver marketing activity within agreed budget
- Collaborate with sales
- Monitor industry best practices
For your Hardware or Software products, we provide the development expertise:
- Ideation and concept
- Embedded, Real-Time, Electronics or Software, Cloud or Ground
- Research & Development
- Agile or Waterfall lifecycles
- Design and Production
- Verification & Validation
- Marketing and Sales
- Product Roadmap
FirstQuintile is your private development agency. We do not advertise our name on your site. We ensure all the focus remains on your business, not ours!
Some Markets served:
Medical Organizations & publishers
Legal & Accounting firms
Mom and Pop venues